The CI of SHINSUNG Industrial has visualized the image of ‘link’ which symbolizes the creation of a harmonious future for coexistence and coprosperity through smooth connection of different elements such as consumer and producers, nature and machine, industry and life, etc.
The CI of SHINSUNG Industrial, which aims to be a global leader in environment-friendly material and chemical industry, shows the ‘link’ toward the future based on the credibility of the chemical company accumulated for more than 30 years.
The logo type is the basic element which shows the brand of SHINSUNG Industrial. The logo type conveys the image of the company with a text first.
SHINSUNG Industrial defined Green, Grey and White as the colors of the brand image of the company. Consistent use of those colors is necessary for the formation of a single brand image.